Privacy Policy
Last updated: March 19, 2026
1. Introduction
LeadsHello ("we," "us," or "our") operates the LeadsHello platform, an AI-powered lead engagement service for insurance agents and agencies. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, platform, or SMS messaging services.
By using our services, you consent to the data practices described in this policy. If you do not agree, please discontinue use of our services.
2. Information We Collect
Information You Provide Directly
- Account information: Name, email address, phone number, business name, and billing information when you register for an account.
- Lead data: Contact information (name, phone number, email) and insurance-related details (vehicle information, property details, coverage preferences) submitted by or on behalf of insurance consumers.
- Communication content: SMS messages, voice call recordings (if enabled), and other communications sent or received through the platform.
- Support inquiries: Information you provide when contacting our support team.
Information Collected Automatically
- Usage data: Pages visited, features used, timestamps, and interaction patterns within the platform.
- Device information: Browser type, operating system, IP address, and device identifiers.
- SMS delivery data: Message delivery status, timestamps, and carrier information necessary for message delivery and compliance.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the LeadsHello platform and messaging services.
- Send and receive SMS messages and voice calls on behalf of insurance agents to engage with their leads.
- Process transactions and manage billing.
- Comply with legal obligations, including TCPA, TCFPA, and other telecommunications regulations.
- Monitor and enforce opt-out requests and Do Not Call (DNC) compliance.
- Improve and personalize the platform experience.
- Detect and prevent fraud, abuse, or unauthorized access.
- Communicate with you about your account, service updates, and support.
4. How We Share Your Information
We do not sell, rent, or trade your personal information or lead data to third parties for their marketing purposes.
We may share information with:
- Service providers: Third-party vendors that help us operate our platform, including Twilio (SMS/voice delivery), payment processors (Stripe), and cloud hosting providers. These providers are contractually obligated to use your information only to provide services to us.
- Insurance agents/agencies: Lead data and conversation content are shared with the insurance agent or agency that owns the lead within our platform, as part of the core service.
- Legal compliance: When required by law, regulation, legal process, or governmental request.
- Business transfers: In connection with a merger, acquisition, or sale of assets, with appropriate confidentiality protections.
5. SMS Messaging & Consent
LeadsHello facilitates SMS messaging between insurance agents and consumers. Key points regarding SMS data:
- Phone numbers and SMS content are used solely for the purpose of insurance lead engagement on behalf of the subscribing agent or agency.
- We do not share phone numbers or SMS opt-in data with third parties for their marketing purposes.
- SMS opt-in consent is not shared with or sold to any third party.
- Message content is retained for compliance, quality assurance, and service improvement purposes.
- Consumers may opt out of SMS messages at any time by replying STOP. See our Terms & Conditions for full opt-out instructions.
6. Data Retention
We retain your information for as long as your account is active or as needed to provide services. After account termination:
- Account data is retained for up to 90 days to allow for reactivation.
- Lead data and conversation records are retained for up to 3 years for compliance and legal purposes.
- Consent records are retained for a minimum of 4 years per FCC guidelines.
- Billing records are retained as required by applicable tax and financial regulations.
- You may request deletion of your data by contacting us at [email protected].
7. Data Security
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit (TLS/SSL) and at rest.
- Access controls and authentication for platform access.
- Regular security assessments and monitoring.
- Twilio webhook signature verification on all inbound communications.
No method of electronic transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
8. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access, correct, or delete your personal information.
- Opt out of SMS communications at any time by texting STOP.
- Request a copy of the data we hold about you.
- Withdraw consent for data processing.
To exercise these rights, contact us at [email protected].
9. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn we have collected information from a child under 18, we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify registered users of material changes via email or platform notification. Continued use of our services after changes constitutes acceptance of the updated policy.
11. Contact Us
If you have questions about this Privacy Policy or our data practices:
- Email: [email protected]
- Phone: (800) 555-0199
- Mail: LeadsHello, Attn: Privacy, [Business Address]